In a major Diwali offer, the State Bank of India has offered a big festive gift offer of ₹3 lakh to customers holding Aadhaar-linked banks accounts. Offered under the program “Diwali Dhamaka Rewards Program 2025,” the aim of this offer is to reward loyal customers, enhance digital banking, and inspire the account holders to maintain their KYC and Aadhaar details up to date. This is the SBI’s Diwali initiative to present a thank you gift back to their wide customer base as the nation prepares for the festival of lights.
₹3 Lakh Gift Under Diwali Rewards Program
The prize money of ₹3 lakh for festive gifts will be given in a lucky draw reward system open to all customers who have got their Aadhaar number linked with the SBI savings bank account. The offer basically comprises cash rewards, digital vouchers, and shopping benefits which makes for one of the largest festive campaigns ever launched by the country’s biggest bank.
Eligibility
To get eligible, a customer should have an active savings or current account linked to Aadhaar and should have updated the KYC details in the SBI database. Also, an account should be linked with the bank’s digital platforms such as YONO or Internet Banking. If accounts have been recently opened/newly seeded with Aadhaar anytime before October 31, 2025, they shall be considered for automatic inclusion in the selection of rewards.
How to Participate and Claim the Benefits
SBI account holders do not have to submit an application for the offer. Based on Aadhaar linkage and transaction activity for Diwali, the bank will automatically shortlist eligible account holders. Winners of the ₹3 lakh reward will receive official communication from SBI by SMS and email. The bank asked customers to update their mobile number and email ID, so that they will be notified on due time.
Awareness on Digital Banking and Customer Engagement
The initiative will continue to promote the secure digital banking and Aadhaar-linked services. With more than 450 million customers, the bank aims to boost digital transformation further through its platforms like SBI YONO, BHIM SBI Pay, and Internet Banking. Officials stated that linking Aadhaar will enable customers to avail services faster and smoother and at the same time improve banking transaction security.
Customers’ Excitement and Positive Response
The announcement sparked immense excitement among SBI account holders, with many customers taking pride in discussing the RBI’s generosity on social media. It appears branch after branch is alleging a steep rise in customer footfall to update Aadhaar details and activate online banking in hopes of receiving the ₹3 lakh prize.
SBI’s Festive Strategy and More
Besides the ₹3 lakh Diwali prize, SBI has introduced myriad festive offers such that discounted rates of interest on loans, zero processing fees, and cashback on YONO payments. Those who buy vehicles, houses, or personal items during the festive season stand to gain even more, making the Diwali of 2025 one of the defining festival seasons for SBI customers.
A Step Toward Customer-Centric Banking
An official from the corporate communications department of the SBI said that the Diwali rewards program is an illustration of the bank’s commitment to customer satisfaction and inclusiveness. This campaign also helps strengthen the bond between the bank and its customers while simultaneously promoting financial literacy and digital awareness among rural and urban customers.
Final Date and Declaration of Winners
The ₹3 lakh reward Winners shall be declared mid-November 2025, after the Diwali festivities. The Bank will credit the amounts or issue equivalent digital vouchers directly to the winners’ accounts. Customers will have to check the official SBI website (sbi.co.in) or the YONO app for updates and verification. The bank has also cautioned customers against fraudulent calls or messages falsely claiming rewards.
Conclusion
The SBI Diwali 2025 offer is indeed a well-thought program emphasizing the theme of celebration and financial inclusion. For the millions of Aadhaar-linked account holders, this opportunity of winning ₹3 lakh times offers festive cheer and renewed confidence towards India’s prominent bank. As Diwali lights up innumerable homes across the country, this grand gesture from SBI will light up many lives, one customer at a time.